Winston Brand History
R. J. Reynolds Tobacco Company, known to be the makers of the nation’s best selling cigarette and is the second largest tobacco company in the United States gave birth to Winston cigarette as they introduced it to the cigarette world market in the year 1954. This brand was actually named after its manufacturer’s production location which is in Winston-Salem, North Carolina in United States. Winston has its very well known advertising slogan,” Winston tastes good like a cigarette should” which took a big part for them to get its No. 1 spot in 1966 and been continue to dominate in the market up until the year 1972. It has also been ranked 6th in the market value during the last National Survey in 2005.
Winston has also been more popular as they have been a loyal supporter of NASCAR for so many years since the year 1971. R. J. Reynolds Tobacco Company and the Winston brand have contributed a lot for NASCAR which includes millions of dollars that they have paid for post-season awards, dramas that they have created and millions more that they have taken part for the Winton Million and No-Bull programs. Winston also paid millions of dollars for their sponsorship of “The Winston All-Star” race and individual race teams sponsorships which allow them to build a much tighter relationship to NASCAR and catches more cigarette consumers.
Through the years, Winston remains one of the country’s top-10 cigarette brands. It has been one of the smoker’s choices as they produce different varieties, flavors and styles to meet its cigarette consumer’s needs and tastes providing a genuine smoking pleasure. Winston has also been known as they represent themselves being an “additive-free” brand despite of the secondary warning that they have included to their advertising that, “no additives in our tobacco does NOT mean a safer cigarette". Winston been popular not only in United States but also in other countries of the world including Puerto Rico with their very famous advertising slogan "Winston y Puerto Rico: No hay nada mejor" which means "Winston and Puerto Rico: There is nothing better" if translated in English.
Winston cigarettes that you can see in the cigarette market today are filtered end cigarettes with different varieties that its consumers will really love. Some of the most popular are Winston Classics, Winston Lights, Winston Filters, and Winston Super Lights which could be in soft-pack or in flip top boxes.